Keep Your Property's Social Media Active, Consistent & Guest-Focused

Our organic social media management is priced by region: ₹25,000 / brand / month in India, AED 1,250 / brand / month in the UAE, and USD $500 / brand / month in other international markets. This covers one property brand across three included channels with monthly strategy, five-pillar content planning, caption copywriting, scheduling, publishing, and performance reporting. Additional platforms and creative asset production are priced separately.

The base plan includes Instagram (Feed, Reels, Stories) + Facebook (Posts, Reels) + one short-form video platform (generally YouTube Shorts or TikTok where legally available). Note that TikTok is restricted for Indian properties under current regulations. A fourth platform can be added as an optional platform extension.

Publishing volume and cadence are determined collaboratively in your agreed monthly content calendar based on your available approved assets, seasonal campaigns, upcoming property events, and channel priorities. Rather than enforcing an arbitrary post count that forces low-quality filler, we focus on consistent, high-impact publishing across your 5 core hospitality pillars.

The base monthly management fee covers content strategy, planning, copywriting, and publishing using your approved property photos and video footage. If you need creative production, we offer optional lightweight creative add-ons—such as static graphics (from ₹600 / AED 25 / $5), promotional Reels from supplied footage (from ₹1,000 / AED 40 / $10), carousels (from ₹1,200 / AED 45 / $15), offer banners (from ₹800 / AED 35 / $10), and AI photo/video enhancements. For full on-site interior, exterior, and drone shoots, our dedicated Hotel Photography & Visual Content team travels on-location.

Yes. The base service follows a shared-content, multi-platform distribution model. The same approved underlying assets and creative concepts are reused across your included channels, with practical platform-specific caption adjustments, aspect ratios, and scheduling where feasible. Separate platform-exclusive creative sets or bespoke variations are available under optional creative production.

No. The monthly management fee covers organic social media management. Paid performance campaigns across Meta (Facebook & Instagram Ads), Google Ads, and OTA sponsored placements require dedicated campaign architecture, separate ad spend budgets paid directly to platforms, and active bidding management. You can explore our dedicated Meta, Google & OTA Advertising service for performance campaigns.

Yes. The base fee covers one unique property brand’s coordinated social presence. For hospitality groups, resort collections, or vacation-rental portfolios with multiple distinct brands, handles, or locations requiring separate calendars and tone of voice, we provide tailored multi-property proposals.

Basic inquiry routing and bio link recommendations are included in our strategy. However, dedicated 24/7 direct message answering, comment customer service, and guest reservations handling are not included in base organic social media management. If your property needs staffed inquiry answering across WhatsApp and social channels, explore our Managed Reservations Desk service.

Yes. We work on your existing client-owned social profiles via official platform invitations and delegated business manager roles. Clients retain 100% administrative ownership and control at all times.

The monthly service manages active or ready accounts. Profile optimization recommendations (bio copy, links, Highlight structure) are included in monthly strategy. However, hands-on creation of brand-new accounts from scratch or complex account recovery/re-architecture is scoped separately if required.

Yes. Additional channels can be added for ₹5,000 / AED 250 / USD $100 per platform per month. This allows you to extend content distribution to LinkedIn (for corporate offsites and MICE), X/Twitter (for property updates), WhatsApp Community / Channel Content Support (content support only; no CRM or API automation), or Google Business Profile (for photo updates and informational posts; hotel promotional restrictions apply).

We use official platform access mechanisms, such as Meta Business Manager partner access and Google profile manager invitations. We never ask for personal Gmail passwords, master social passwords, recovery codes, or two-factor authentication codes through public forms.

We can evaluate your existing visual assets during onboarding. If current imagery is limited, you can utilize our AI Hotel Photo Enhancement service for subtle lighting and perspective corrections on genuine photos, or book an on-site shoot through our Hotel Photography team.

Your property team retains final approval. At the start of each service cycle, we share an editorial content calendar with proposed themes, platform assignments, and draft captions. Once your team reviews and approves the plan, our team schedules and publishes the content.

We track both brand visibility and commercial indicators: reach, impressions, video views, profile visits, post saves, and tracked bio link clicks. Where booking engine tracking permits, we implement UTM referral parameters to evaluate website sessions and direct booking interest.

No. We do not manufacture follower counts, buy engagement, or make unverified direct booking promises. Organic social media builds active brand credibility, guest trust, and an authentic discovery channel that supports your overall direct booking ecosystem.

International customers are quoted in approved regional currency: AED for the UAE and USD for other international markets. Pricing basis, invoicing currency, applicable taxes, and scope are confirmed in a written proposal before work begins.

Our monthly management operates on rolling 30-day agreements with 30 days written notice. You can adjust your platform add-ons, commission creative services, or cancel at the end of any billing cycle.