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๐Ÿ“… Updated Q3 2026 Data โ€ข 395 Audited Properties

Sharjah Hotel RevPAR & ADR Benchmarks

Compare your property's performance indicators against a local market set of 395 properties in Sharjah.

QUICK SUMMARY & INSIGHTS

For properties in Sharjah, the local market baseline shows an Average Daily Rate (ADR) of AED 809 and an average occupancy rate of 76%, translating to a RevPAR value of AED 615.

Methodology Note: Figures below are estimated ranges based on regional hospitality benchmarks and typical OTA commission structures (15โ€“25% per booking) โ€” not property-specific audits. Your property's actual numbers depend on your OTA mix, ADR, and occupancy.
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Average RevPAR AED 615 Revenue Per Available Room per night.
Average ADR AED 809 Average Daily Rate charged per occupied room.
Average Occupancy 76% Local annual room occupancy rate.

Revenue Impact Scenarios for Sharjah Hotels

Scenario Target Target ADR Target Occupancy Projected RevPAR Action
Summer Off-Peak (GCC focused) AED 607 61% AED 370 Optimize Matrix
Winter Tourism Peak (Global) AED 1,052 86% AED 905 Optimize Matrix
Optimized Direct Strategy AED 890 79% AED 703 Optimize Matrix

Want to optimize your ADR and Occupancy tradeoff point?

Our revenue simulator helps you choose the perfect nightly rates to maximize gross margins.

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How to Read Sharjah Benchmarks

RevPAR (Revenue Per Available Room) is the gold standard KPI for hotel yield management. It takes into account both the pricing of rooms (ADR) and the percentage of rooms occupied. For a property in Sharjah, maintaining a high RevPAR requires balancing rate competitiveness and marketing visibility.

Our benchmark audits show that properties relying 100% on OTA listings often experience lower average ADR due to price matching algorithms. Shifting even 20% of your booking share into direct booking channels allows you to set higher margins, maintain price integrity, and capture more profitable bookings. See our step-by-step guide to reducing OTA dependency for a 30-day action plan.

Hospitality Terms Defined

Average Daily Rate (ADR)
Average Daily Rate (ADR) measures the average revenue earned per occupied room on a given day.
Revenue Per Available Room (RevPAR)
Revenue Per Available Room (RevPAR) is a performance metric calculated by dividing a hotel's total guestroom revenue by the room count and the number of days in the period.

Frequently Asked Questions โ€” Benchmarks

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